Give fine, flat hair a lift with Pureology Volume Shampoo, a lightweight yet powerful formula designed to boost body without weighing hair down. Infused with wheat protein and eucalyptus leaf extract, this sulfate-free shampoo gently removes buildup while adding long-lasting volume and bounce. It enhances natural movement and texture while preserving color vibrancy, leaving hair feeling fresh, clean, and full of life. 100% vegan and ideal for fine or limp hair, this volumizing shampoo is your go-to for airy, touchable fullness.